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- 10 Tips To Improve Your B-B and B-G Direct Mail Campaigns
Borrowing words from Potter Stewart and applying them to junk mail, its often hard to define, but I know it when I see it. So do you. Junk mail is wo.... read more » - Elder Care Business in 2006: Opening and Marketing Your Dream
I love the start of a new year. It brings to mind that the possibilities are endless, and for many of us, its a great time to start something new or .... read more » - Bye-Bye Features And Benefits; Hello Story - Your Story
One of the most frequent questions people in sales ask me is:"What should I say to someone about my product?" And..."What I do say gets almost no resp.... read more » - Promotional Items
Promotional items are an important part in any promotional activity plan. It has rightly been said, "nothing happens until somebody sells something.".... read more »